Benefits for Pets

Chia isn't just for you — it's an easy fix for something most pet food gets wrong. Here's the Omega-3 gap in your dog or cat's diet, why we'd choose E'LAN over fish oil or flax, and how to work it into the bowl.

A golden retriever lying on a pale wooden kitchen floor with a grey tabby cat sitting close against its side, both looking off to the left, an empty stainless-steel pet bowl on the floor in front of them and bright window light behind.

A plain white ceramic bowl filled with dry brown kibble standing on a pale wooden floor against a white wall, lit softly from a window to the left.

For dogs & cats

The same imbalance,
in a smaller bowl

Pet diets run into the same problem the average North American diet does: too much pro-inflammatory Omega-6, not enough Omega-3. Omega-3s matter for keeping a pet healthy, and they play a part in managing — and helping prevent — a lot of the disease conditions dogs and cats face.

The alternatives

Not fish oil.
Not flax, either.

E'LAN skips all of it: no grinding, no fridge, no smell your pet will fuss over.

Fish oil

Fish and fish oil carry the risk of pollutants and toxins — PCBs, mercury, dioxins — plus the environmental toll of commercial fishing and fish farms.

Flax

Flax has anti-nutritional compounds that can interrupt thyroid function and cut into how much Vitamin B your pet actually absorbs. It also has to be ground fresh, preserved, or kept refrigerated, or it spoils fast.

What Omega-3
can help with

Omega-3s have been linked to real improvement across a long list of common conditions:

An older chocolate Labrador with a grey muzzle stretching forward on a pale woven rug, front legs out and hindquarters raised, looking up and to the right, a white sofa and bright windows behind.

Canine Cognitive Dysfunction (Doggy Alzheimer's): Less house-soiling, more interaction.
Allergies: Better skin and coat, less itching and shedding.
Asthma & chronic bronchitis: Less inflammation, better airway response.
Dry eye (KCS): More tears, better tear-film stability.
Arthritis: Easier to rise, walk, and play, with less stiffness.
Intestinal disease: Steadier digestion, fewer hairballs in cats.
Cardiovascular disease: Less inflammation, lower clotting risk.
Diabetes: Better glucose control, fewer blood-sugar spikes.
Cancer: Longer disease-free periods in certain types.

Getting started

How to serve it

Suggested serving sizes, by weight — cats and dogs both, straight off the label.

Cats
Weight	Daily dosage
Under 10 lbs	¾ teaspoon
Over 10 lbs	1–1½ teaspoons

Dogs
Weight	Daily dosage
10–20 lbs	1–2 teaspoons
20–40 lbs	1–1½ tablespoons
40–60 lbs	2 tablespoons(1 scoop)
Over 60 lbs	3 tablespoons(1½ scoops)

1 kg = 2.2 lbs

A stainless-steel measuring spoon heaped with tiny grey-and-charcoal chia seeds lying on a pale wooden floor beside an empty stainless-steel dog bowl, in soft daylight.

Add E'LAN to the bowl with a splash of water and let it sit for 3 to 5 minutes — it'll thicken into a gel.
Fold it into wet food, or stir it into dry food so it coats the kibble.
Start at half the daily amount above for the first couple of days, then work up to the full amount.
Keep fresh water down at all times.
If your pet's on medication or being treated for something, check with your vet before you change what's in the bowl.

One bag, two bowls

Whatever's in your kitchen works in theirs too.

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